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How do I Make Technical Writing Joyful to Read

Help! writing good technical posts?

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I'm looking for readings on how to improve informal research-focused technical writing that doesn't read like reports. While there's some overlap with general copywriting—in terms of pacing and attention-grabbing—the usual content suggestions don't apply to me.

My aim is to write for insights and clarity. I want to keep the reader engaged without selling them anything or trying to convince them of something. Essentially, I want the reading experience to be joyful for those who choose to engage with it.